Amazon Great Indian Festival 2025 breaks all records with 276 Cr customer visits
Srinagar: The Amazon Great Indian Festival 2025 has transformed how India celebrates and shops during the festive season. This year, Amazon India recorded over276 crore customer visits, with 70%coming from tier 2 and 3 cities, shopping for everything from smartphones and smart TVs to sarees, festive décor, beauty products, and everyday essentials, a statement issued by the company said.
With just five days remaining in this 30-day celebration, Amazon India on Friday revealed unprecedented engagement across all metrics – customer visits hit an all-time high, enabling hundreds of crores in GST savings across categories.
Additionally, this year saw the highest-ever number of sellers across the country registering sales, spanning diverse regions such as Kangra, Haridwar, Muzaffarpur, Jamnagar, Darjeeling, Shimoga and Salem. Throughout the Amazon Great Indian Festival, Prime members enjoyed special offers, deals and Amazon’s fastest delivery speeds.
“The Amazon Great Indian Festival 2025 has once again set new benchmarks with a record-breaking 276 crore customer visits, reaffirming Amazon’s position as India’s most loved and trusted online shopping destination. We are particularly proud that our services reached every serviceable pin code across India, with more than 70% of our customers coming from tier 2 and 3 cities. Our sellers and brand partners have seen multi-fold growth across categories such as smartphones, appliances and consumer electronics to home & kitchen, beauty, fashion, and more – reflecting the trust customers from all parts of the country continue to place in us. This year’s festival enabled more than INR 1,000 crore in customer savings through bank offers, enabled GST benefits through sellers, and cashback rewards. We are equally delighted to see strong growth for lakhs of sellers, from small businesses and local artisans to made-in-India brands. Our sellers provide customers with a vast selection, complemented by our enhanced delivery and payment innovations, including 60% more same-day deliveries than last year, no-cost EMI, and attractive bank and exchange offers. We are humbled by the customer trust that motivates us to make festive shopping more rewarding than ever before” saidSaurabh Srivastava – Vice President, Amazon India.
