Avoiding bank frauds: HDFC Bank launches 2nd edition of “Mooh Band Rakho” campaign
Mumbai: HDFC Bank Monday announced the launch of the second edition in support of International Fraud Awareness Week 2021. Through this initiative the bank aims to increase awareness on all types of frauds and the importance of keeping your mouth shut to ensure their prevention.
The Bank will be conducting over 2,000 workshops in the next 4 months across the country to help customers understand how they can safeguard themselves against financial fraud. The campaign reminds customers that there are many situations in which it is better not to disclose information, especially when it comes to banking details.
Following simple steps such as not clicking on unknown links, sharing card details, CVV, Expiry Date, OTP NetBanking/ MobileBanking Login ID & Password over Phone, SMS, email and social media can help the general public keep their money safe.
At a virtual event organised today, the “Mooh Band Rakho” campaign was launched by Dr. K. Rajeswara Rao (IAS), Special Secretary, NITI Aayog. The event was also graced by Retd. Lt General Dr Rajesh Pant, National Cyber Security Co-ordinator, Government of India and Mr. Sashidhar Jagdishan, MD and CEO, HDFC Bank.
Digital frauds are now being perpetrated during weekdays and working hours to trick customers into believing that the calls and offers are legitimate. A fraud dispute time analysis by HDFC Bank revealed that in the first three months of this financial year, 65-70% of cyber frauds happened between 7.00 AM and 7.00 PM.
Also, fraudsters are not targeting senior citizens only. HDFC Bank’s analysis further revealed that 80-85% of the affected customers were in the age group 22-50, and supposedly belonged to the more tech savvy age bracket.
The bank has rolled out this campaign to commemorate International Fraud Awareness Week 2021, the global movement to minimize impact of fraud which is being held from November 15-21. This is the 3rd year HDFC Bank will be participating.
